Ludhiana, August 22, 2022 (News Team): “Festivals make up the heart and soul of Indian communities, bringing with them a sense of joy and happiness amongst all. At Usha, we begin witnessing an upsurge in demand starting with Rakshabandhan, Onam, and Ganesh Chaturthi, leading all the way to Durga Pujo, Navratri, Dussehra, Diwali, and Gurupurab, and Christmas in December. It is safe to say that this season is most critical for consumer durables majors like ours. We have already begun preparing our logistical strategies in order to cater to the demand and we expect an increase of 25% (Y-O-Y) in our overall sales/revenue during H2 this year.